Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the
Now in its second edition, Advertising and Societies: Global Issues provides an international perspective on the practice of advertising while examining some of
Advertising, Gender and Society explores contemporary social-psychological theory and original research that examines the portrayal of gender in advertising. It
This critical introductory text explores the role of advertising in contemporary culture and its connections to larger economic, social, and political forces. W
Why are critics upset about advertising? And why are its practitioners so defensive? Revised and extensively updated, this edition of the classic Advertising in