Ask anyone to name an archetypal Texan, and you're likely to get a larger-than-life character from film or television (say John Wayne's Davy Crockett or J. R. E
For fifteen years, the Texas Master Naturalist program has been hugely successful, training more than 9,600 volunteers who have given almost 2.8 million hours t
This textbook shows how cities, regions and countries adopt branding strategies similar to those of leading household brand names in an effort to differentiate
Branded Bodies, Rhetoric, and the Neoliberal Nation-State, by Dr. Jennifer Wingard, explores how neoliberal economics has affected the rhetoric of the media and