This wide-ranging collection of essays by leading sociologists on the new consumerism of post-economic-reform China is an important contribution to our understa
Long before activists raised concerns about the dangers of commercials airing during Saturday morning cartoons, America's young people emerged as a group that b
Examines the Protestant origins of motherhood and the child consumer Throughout history, the responsibility for children’s moral well-being has fallen into th
Ads aimed at kids are virtually everywhere -- in classrooms and textbooks, on the Internet, even at slumber parties and the playground. Product placement and ot