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The luxury fashion industry is one of the best performing and fastest growing industries in today’s business landscape, and is set to continue expanding over
The Digital Transformation in the Fashion Industry
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Seminar paper from the year 2020 in the subject Business economics - Business Management, Corporate Governance, grade: 1,3, University of applied sciences, Düs
The Art of Digital Marketing for Fashion and Luxury Brands
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This book explores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments in determining a
Digitalization in the Fashion Industry
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Artificial Intelligence for Fashion Industry in the Big Data Era
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This book provides an overview of current issues and challenges in the fashion industry and an update on data-driven artificial intelligence (AI) techniques and