Amvik eBook Solutions

FMCG companies today face immense distribution related challenges owing to the complex supply chain structures and intense competition. Surviving is impossible

The primary aim of the book is to provide students of management with a firm foundation for understanding all the main components of sales and distribution mana

The world is undergoing a transformation as technology enters every ecosystem. Subsequently, there is a need to develop higher-order digital skills to ensure on

This book is the first anthology compiled in English by the CEIBS Case Center to promote China-focused cases worldwide. Included are ten of twenty six award-win

“FMCG Idea to Shelf” is a comprehensive guide that takes aspiring entrepreneurs, business owners, and FMCG (Fast-Moving Consumer Goods) enthusiasts on an in