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Fundamentals of Sport Marketing
Language: en
Pages: 0
Authors: Brenda G. Pitts
Categories: Sports
Type: BOOK - Published: 2013 - Publisher: Fitness Information Technology

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"Fundamentals of Sport Marketing" has long been the premier textbook in its field, and this updated, expanded fourth edition once again delivers superior conten
Fundamentals of Sport Management
Language: en
Pages: 266
Authors: Robert E. Baker
Categories: Business & Economics
Type: BOOK - Published: 2013-02-04 - Publisher: Human Kinetics

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Fundamentals of Sport Management presents foundational knowledge of sport management and what sport managers do to help readers prepare for advanced study or pr
Fundamentals of Sport Marketing
Language: en
Pages: 0
Authors: Brenda G. Pitts
Categories: Sports & Recreation
Type: BOOK - Published: 2002 - Publisher:

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This Second Edition of 'Fundamentals of Sport Marketing' covers the theories fundamentals and practical applications of marketing to sport business. Like no oth
Sport Marketing
Language: en
Pages: 490
Authors: Windy Dees
Categories: Sports
Type: BOOK - Published: 2021-03-12 - Publisher: Human Kinetics

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"This book helps students prepare for careers in the fast-paced world of sport marketing, as well as provides a resource for practitioners looking for the lates
Advanced Theory and Practice in Sport Marketing
Language: en
Pages: 424
Authors: Eric C. Schwarz
Categories: Business & Economics
Type: BOOK - Published: 2017-12-18 - Publisher: Routledge

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Effective marketing is essential for any successful sport organization, from elite international teams to local leagues. Now in a fully revised and updated thir