Easily understand the most important tools and skills in social media marketing. You'll be exposed to Facebook pages and ads, work with Twitter and LinkedIn, sa
Social media has given marketers a way to connect with consumers in an unprecedented and revolutionary way, but the very newness of this medium is as challengin
Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for products and services. But how do
Social media marketing has become indispensable for marketers who utilize social media to achieve marketing objectives ranging from customer care to advertising
Advance your B2B marketing plans with proven social media strategies Learn social media's specific application to B2B companies and how it can be leveraged to d