Amvik eBook Solutions

Politics is above all a contest, and the news media are the central arena for viewing that competition. One of the central concerns of political communication h

This dynamic new book on introductory mass communication uses a unique narrative approach to help readers understand a broad and constantly changing field while

The amount of data produced, captured and transmitted through the media has never been greater. But for this data to be useful, it needs to be properly understo

Introduction -- Can average Americans make sense of politics? -- The adequacy of the news supply -- Television dramas as news sources -- Telescoping the intervi

News, advertising, entertainment, public relations, propaganda, and other forms of social and public expression circulating through a wide range of media outlet