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This volume explores how and why people make judgments and decisions that have economic consequences, and what the implications are for human well-being. It pro

Neuroeconomics is a new highly promising approach to understanding the neurobiology of decision making and how it affects cognitive social interactions between

In the years since it first published, Neuroeconomics: Decision Making and the Brain has become the standard reference and textbook in the burgeoning field of n

This chapter reviews models of choice on two levels: The first concerns the descriptions of choice and their evolution from normative models of how choices shou

This book represents one of the cornerstones of the series Studies in Neuroscience, Psychology and Behavioral Economics. It is divided into eight sections, star