The fully updated single-source guide to creating successfulpackaging designs for consumer products Now in full-color throughout, Packaging Design, SecondEditio
How to create packaging designs for consumer brands that effectively communicate in the retail environment Packaging Design: Successful Product Branding from Co
While many other areas of design have commercial aspects, the success of a piece of packaging design is inextricably linked with its ability to sell a product.
Batch; Craft, Design and Product by Andrew Tanner covers a hot new trend coming from international craft designers: making small batches of skillfully crafted w
The definitive reference guide for developing, launching, and rolling out a new product Each year, thousands of new products are introduced to market. Most fail