This book analyzes when and how Poland implemented public diplomacy. The author explains it as a form of external political communication of governments conduct
This book analyzes when and how Poland implemented public diplomacy. The author explains it as a form of external political communication of governments conduct
Nation Branding, Public Relations and Soft Power: Corporatizing Poland provides an empirically grounded analysis of changes in the way in which various actors s
After 9/11, which triggered a global debate on public diplomacy, 'PD' has become an issue in most countries. This book joins the debate. Experts from different
Do the various aspects of Europe's multi-leveled public diplomacy form a coherent overall image, or do they work against each other to some extent? European Pub