"Retail Management: Concepts & Theory" is an all-encompassing manual that deconstructs the complex complexities of the retail sector by providing an exhaustive
The unique approach of Retail Marketing combines theory with current retail concepts and international examples. It starts by looking at the nature of retailing
In discussing a management topic, scholars, educators, practitioners, and the media often toss out the name of a theorist (Taylor, Simon, Weber) or make a sidew