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Future success? or future shock? Only companies that plan ahead will survive the changes in business today--and tomorrow.

When Fortune Magazine estimated that 70% of all strategies fail, it also noted that most of these strategies were basically sound, but could not be executed. Th

Strategic planning outlines the path between the current status of the business and the desired status. It requires the business to identify its objectives and

Developing future strategies for a company is an important and complex task, and forms the core issue in this book. A company’s strategy defines its future di

Named one of the best strategy books of 2021 by strategy+business Get to better, more effective strategy. In nearly every business segment and corner of the wor