Social Influence, Power, and Multimodal Communication reveals how democratic leaders and dictators exploit multimodal communication to convince or seduce their
• Examines fragments of real multimodal communication, which provides insights on the universal mechanisms and devices of power and social influence • Enhan
This volume is a comprehensive analysis of research and theory on verbal communication and social influence. It examines a variety of empirical studies, theoret
The Handbook consists of four major sections. Each section is introduced by a main article: Theories of Emotion – General Aspects Perspectives in Communicatio