Mainstream public relations overvalues noise, sound and voice in public communication. But how can we explain that while practitioners use silence on a daily ba
This unique book takes silence as its central concept and questions the range of meanings and values which inform the idea as it impinges on the creative proces
This text offers a pathway to understanding and developing public relations campaigns and other types of strategic communication. The author presents a step-by-
This innovative and popular text provides a clear pathway to understanding public relations campaigns and other types of strategic communication. Implementing t
The seventh edition of Strategic Planning for Public Relations maintains its status as a leading text to guide students in developing successful public relation