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This volume addresses ongoing debates in the field of audience research by exploring relevant conceptual and methodological issues concerning the systematic stu

Although many digital platforms continue to appropriate and reconfigure familiar forms of media experience, this is an environment which no longer consistently

Whether we are watching TV, surfing the Internet, listening to our iPods, or reading a novel, we all engage with media as an audience. . Despite the widespread

This handbook offers a comprehensive overview of the complexity and diversity of audience studies in the advent of digital media. Details the study of audiences

Media Studies 2.0 offers an exploration of the digital revolution and its consequences for media and communication studies, arguing that the new era requires an