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Survey of Use of Direct Mail in Fundraising 3/2014
Language: en
Pages: 95
Authors: Primary Research Group
Categories: Education
Type: BOOK - Published: 2014 - Publisher: Primary Research Group Inc

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The 94-page study presents detailed data on the direct mail fundraising efforts of 38 non-profits, of which two-thirds are institutions of higher education. The
Revolution in the Mailbox
Language: en
Pages: 353
Authors: Mal Warwick
Categories: Business & Economics
Type: BOOK - Published: 2003-12-31 - Publisher: John Wiley & Sons

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This updated edition of Mal Warwick's landmark book Revolution in the Mailbox has been thoroughly revised to provide your nonprofit organization with the most c
Fundraising
Language: en
Pages: 509
Authors: Michael J. Worth
Categories: Political Science
Type: BOOK - Published: 2015-07-21 - Publisher: SAGE Publications

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Fundraising: Principles and Practice provides readers with a comprehensive introduction to fundraising. Taking a balanced perspective, bestselling author Michae
Testing, Testing 1, 2, 3
Language: en
Pages: 274
Authors: Mal Warwick
Categories: Business & Economics
Type: BOOK - Published: 2003-08-16 - Publisher: John Wiley & Sons

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Fundraising experts know that successful direct mail requires a continual search for improvements in copy, package formats, and lists through trial-and-error te
Breakthrough Fundraising Letters
Language: en
Pages: 254
Authors: Alan Sharpe
Categories: Charities
Type: BOOK - Published: 2007 - Publisher:

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