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Television Audiences Across the World
Language: en
Pages: 285
Authors: J. Bourdon
Categories: Performing Arts
Type: BOOK - Published: 2014-01-24 - Publisher: Springer

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This book is the first to deal with the world composition of television ratings. It focuses on the peoplemeter, a 25 year old technology which succeeds in homog
Television Audiences Across the World
Language: en
Pages: 256
Authors: J. Bourdon
Categories: Performing Arts
Type: BOOK - Published: 2014-01-24 - Publisher: Springer

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This book is the first to deal with the world composition of television ratings. It focuses on the peoplemeter, a 25 year old technology which succeeds in homog
Television and Its Audience
Language: en
Pages: 221
Authors: Patrick Barwise
Categories: Language Arts & Disciplines
Type: BOOK - Published: 1988-11-24 - Publisher: SAGE

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This book by two leading experts takes a fresh look at the nature of television, starting from an audience perspective. It draws on over twenty years of researc
Transmedia Television
Language: en
Pages: 223
Authors: Elizabeth Evans
Categories: Performing Arts
Type: BOOK - Published: 2011-02-25 - Publisher: Routledge

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The early years of the twenty-first century have seen dramatic changes within the television industry. The development of the internet and mobile phone as platf
Playing to the World's Biggest Audience
Language: en
Pages: 354
Authors: Michael Curtin
Categories: Business & Economics
Type: BOOK - Published: 2007-08-02 - Publisher: Univ of California Press

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Delineates the globalizing pressures and opportunities that have dramatically transformed the terrain of Chinese film and television, including the end of the c