Related Books

The Influence Agenda
Language: en
Pages: 273
Authors: M. Clayton
Categories: Business & Economics
Type: BOOK - Published: 2014-04-15 - Publisher: Springer

DOWNLOAD EBOOK

This book sets out a systematic way to understand who you need to influence, how to evaluate the priority you give to each person, what tactics will work the be
Hijacking the Agenda
Language: en
Pages: 384
Authors: Christopher Witko
Categories: Political Science
Type: BOOK - Published: 2021-05-25 - Publisher: Russell Sage Foundation

DOWNLOAD EBOOK

Why are the economic interests and priorities of lower- and middle-class Americans so often ignored by the U.S. Congress, while the economic interests of the we
The Handbook of Media and Mass Communication Theory
Language: en
Pages: 1002
Authors: Robert S. Fortner
Categories: Social Science
Type: BOOK - Published: 2014-03-10 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

The Handbook of Media and Mass Communication Theory presents a comprehensive collection of original essays that focus on all aspects of current and classic theo
Agenda Setting
Language: en
Pages: 321
Authors: David Protess
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2016-07-22 - Publisher: Routledge

DOWNLOAD EBOOK

The role of the news media in defining the important issues of the day, also known as the agenda-setting influence of mass communication, has received widesprea
Setting the Agenda
Language: en
Pages: 281
Authors: Maxwell McCombs
Categories: Social Science
Type: BOOK - Published: 2013-05-09 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Setting the Agenda describes the mass media’s significant and sometimes controversial role in determining which topics are at the centre of public attention a