Amvik eBook Solutions

Looks at sport in its wider social context. Examines the way sport sells itself as an agent of social cohesion and is used to sell products. Explores how sporti

This collection brings together innovative research from socially-oriented applied linguists working in sports. Drawing on contemporary approaches to applied li

A fun, intelligent, and useful guide to understanding the nuanced language of soccer Every week, year-round, legions of devoted soccer fans across the country r

Recent decades have seen a fundamental change and transformation in the commercialisation and popularisation of sports and sporting events. Corpus Approaches to