This professional book introduces marketing and luxury brand professionals to a new definition of luxury and the art of designing the ultimate luxury experience
The fashion and luxury industries have been well-established for centuries, but the new disruptive digital environment is causing these industries to rethink th
This professional book introduces marketing and luxury brand professionals to a new definition of luxury and the art of designing the ultimate luxury experience
Presenting a vision of the luxury sector and its management, this edited book describes “the new luxury” through a comprehensive view of the value chain, fr
21st century luxury is about the interplay between cult streetwear brands and elite fashion houses. Explore fashion's transformation for a new generation of in-