Winning the Chain Restaurant Game Are you ready for success?... Find out what it takes in this insider's guide to making it intoday's most exciting growth indus
Eating junk food and fast food is a great all-American passion. American kids and grownups love their candy bars, Big Macs and supersized fries, Doritos, Twinki
This fascinating and revealing work examines the incredible power of junk food and fast food—how nostalgic we are about them, the influence of the companies t
'Franchising in the Hospitality Industry' provides an overview of the issues, debates and challenges associated with business franchising. In two parts, this te
The hospitality sector is facing increasing competition and complexity over recent decades in its development towards a global industry. The strategic response