In this fifth edition of A Cognitive Psychology of Mass Communication, author Richard Jackson Harris continues his examination of how our experiences with media
In this fifth edition of A Cognitive Psychology of Mass Communication, author Richard Jackson Harris continues his examination of how our experiences with media
A Cognitive Psychology of Mass Communication is the go-to text for any course that adopts a cognitive and psychological approach to the study of mass communicat
Part III emphasizes the various factors that influence the critical functions of message selection and processing central to a host of mass media application co
Characterized by its multi-level interdisciplinary character, communication has become a variable field -- one in which the level of analysis varies. This has h