Amvik eBook Solutions

The first book to examine voter behavior from both psychological and marketing perspectives, A Theory of Political Choice Behavior provides the tools politician

Most theories of elections assume that voters and political actors are fully rational. This title provides a behavioral theory of elections based on the notion

There is no unified theory that can explain both voter choice and where choices come from. Hinich and Munger fill that gap with their model of political communi

The Oxford Handbooks of Political Science is a ten-volume set of reference books offering authoritative and engaging critical overviews of the state of politica

The rapid development of democracy and political freedoms has created new and sophisticated psychology-based methods of influencing the way voters choose, as we