Amvik eBook Solutions

First systematic treatment of best-worst scaling, explaining how to implement, analyze, and apply the theory across a range of disciplines.

Best-worst scaling (BWS) is an extension of the method of paired comparison to multiple choices that asks participants to choose both the most and the least att

Wall Street Journal Bestseller "The pick of 2014's management books." –Andrew Hill, Financial Times "One of the top business books of the year." –Harvey Sch

Stated Preference Methods Using R explains how to use stated preference (SP) methods, which are a family of survey methods, to measure people’s preferences ba

A fully updated second edition of this popular introduction to applied choice analysis, written for graduate students, researchers, professionals and consultant