Amvik eBook Solutions

Consumer Management in the Internet Age: How Customers Became Managers in the Modern Workplace analyzes online consumer management, a practice in which customer

Digital transformation is shaping a new landscape for businesses and their customers. For marketing professionals, advancing technology (artificial intelligence

This book covers fundamentals as well as the core schema of digital technologies and consumer behavior. While reading the book, the reader can connect from the

Market Research in teh Internet Age takes an in-depth look at the forces that are reshaping the market research and business information industry worldwide. As

This essay attempts to structure a forward-looking approach to the evolving role of marketing in today's economy. Many organisations today recognize the need to