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Technical content is often the last in line for investment and innovation, but poor content has profound effects inside and outside the organization—it damage

The Language of Content Strategy is the gateway to a language that describes the world of content strategy. With fifty-two contributors, all known for their dep

Content Strategy in Technical Communication provides a balanced, comprehensive overview of the current state of content strategy within the field of technical c

When you depend on users to perform specific actions—like buying tickets, playing a game, or riding public transit—well-placed words are most effective. But

If you've been asked to get funding for a content strategy initiative and need to build a compelling business case, if you've been approached by your staff to i