Download or read book Convention Management and Service (AHLEI) written by Milton T. Astroff and published by Pearson Higher Ed. This book was released on 2013-05-06 with total page 672 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. This best-selling textbook provides students with the most current and comprehensive coverage of the convention industry. Students receive a comprehensive look at conventions and meetings marketing and learn how to successfully sell to groups and how to service their business after the sale.