Amvik eBook Solutions

Why isn’t everyone creative? Why doesn’t education foster more ingenuity? Why is expertise often the enemy of innovation? Bestselling creativity expert Mich

Shows readers how to liberate thinking and expand imagination by learning to synthesize dissimilar subjects, think paradoxically, and enlist the help of the sub

How to Have Great Ideas is the essential guide for students and young professionals looking to embrace creative thinking in design, advertising and communicatio

- An introduction to divergent and convergent thinking - Guidelines to enhance your innovative thinking - Hands-on exercises to strengthen your creativity

This book combines the wonder and awe of human creativity with the complexity of its study. The authors advance the?biopsychosocial' perspective as a model of t