Daisy Petals and Mushroom Clouds

Daisy Petals and Mushroom Clouds
Author :
Publisher : LSU Press
Total Pages : 324
Release :
ISBN-10 : 9780807142967
ISBN-13 : 0807142964
Rating : 4/5 (67 Downloads)

Book Synopsis Daisy Petals and Mushroom Clouds by : Robert Mann

Download or read book Daisy Petals and Mushroom Clouds written by Robert Mann and published by LSU Press. This book was released on 2011-11-07 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: The grainy black-and-white television ad shows a young girl in a flower-filled meadow, holding a daisy and plucking its petals, which she counts one by one. As the camera slowly zooms in on her eye, a man's solemn countdown replaces hers. At zero the little girl's eye is engulfed by an atomic mushroom cloud. As the inferno roils in the background, President Lyndon B. Johnson's voice intones, "These are the stakes -- to make a world in which all of God's children can live, or to go into the dark. We must either love each other, or we must die." In this thought-provoking and highly readable book, Robert Mann provides a concise, engaging study of the "Daisy Girl" ad, widely acknowledged as the most important and memorable political ad in American history. Commissioned by Johnson's campaign and aired only once during Johnson's 1964 presidential contest against Barry Goldwater, it remains an iconic piece of electoral propaganda, intertwining cold war fears of nuclear annihilation with the increasingly savvy world of media and advertising. Mann presents a nuanced view of how Johnson's campaign successfully cast Barry Goldwater as a radical too dangerous to control the nation's nuclear arsenal, a depiction that sparked immediate controversy across the United States. Repeatedly analyzed in countless books and articles, the spot purportedly destroyed Goldwater's presidential campaign. Although that degree of impact on the Goldwater campaign is debatable, what is certain is that the ad ushered in a new era of political advertising using emotional appeals as a routine aspect of campaign strategy.


Daisy Petals and Mushroom Clouds Related Books

Daisy Petals and Mushroom Clouds
Language: en
Pages: 324
Authors: Robert Mann
Categories: Political Science
Type: BOOK - Published: 2011-11-07 - Publisher: LSU Press

DOWNLOAD EBOOK

The grainy black-and-white television ad shows a young girl in a flower-filled meadow, holding a daisy and plucking its petals, which she counts one by one. As
Daisy Gets Lost
Language: en
Pages: 38
Authors: Chris Raschka
Categories: Juvenile Fiction
Type: BOOK - Published: 2013-10-08 - Publisher: Schwartz & Wade

DOWNLOAD EBOOK

"A must for Daisy fans everywhere," declares School Library Journal in a starred review. With the same emotional intensity that he brought to his New York Times
Super Daisy
Language: en
Pages: 32
Authors: Kes Gray
Categories: Daisy (Fictitious character : Gray)
Type: BOOK - Published: 2009 - Publisher: Red Fox Picture Books

DOWNLOAD EBOOK

Cripes! Planet Earth is in DANGER! It's on a fatal collision course with Planet Pea! If they crash then Planet Pea will explode into a gazillionpillionkillion p
Daisy Darker
Language: en
Pages: 282
Authors: Alice Feeney
Categories: Fiction
Type: BOOK - Published: 2022-08-30 - Publisher: Flatiron Books

DOWNLOAD EBOOK

*INSTANT NEW YORK TIMES BESTSELLER* "Alice Feeney is great with TWISTS and TURNS." —Harlan Coben The NEW YORK TIMES BESTSELLING AUTHOR of Rock Paper Scissors
Oopsy Daisy (A Flower Power Book #3)
Language: en
Pages: 268
Authors: Lauren Myracle
Categories: Juvenile Fiction
Type: BOOK - Published: 2012-01-16 - Publisher: Abrams

DOWNLOAD EBOOK

The Flower Power books follow the funny fifth-grade adventures of four girls with little in common but their flower names who, nevertheless, blossom into the gr