In this completely updated and revised edition of Designing with the Mind in Mind, Jeff Johnson provides you with just enough background in perceptual and cogni
The Instant Cult Classic on the Art of Reprogramming Your Own Psychological SoftwareA bold and fascinating dive into the nuts and bolts of psychological evoluti
Summary Design for the Mind: Seven Psychological Principles of Persuasive Design teaches web designers and developers how to create sites and applications that
Mind design is the endeavor to understand mind (thinking, intellect) in terms of its design (how it is built, how it works). Unlike traditional empirical psycho
In the past few decades, individuals have experienced dramatic changes in some of the most established dimensions of human life: time, space, matter, and indivi