Aimed at students, this work covers various aspects of e-business - focusing on sales and marketing, as well as detailing procurement, supply chains, and the le
This is a great value multipack consisting of Chaffey: E-Business and E-Commerce ISBN: 0273651889 and Strauss: Building Effective Websites ISBN: 0130932884
E-Commerce Management is designed to help the managers of today and tomorrow better direct the E-Commerce process by integrating business models, marketing, and
"This book offers insights into issues, challenges, and solutions related to the successful application and management aspects of electronic business, providing
This practical question and answer guide provides all the information business people need to know about e-commerce. It explains what it's all about, which tech