This is a text for introductory research methods courses, as required in several social science majors. Students taking this course are often resistant to the s
A perennial bestseller since 1997, this updated tenth edition of Understanding Research Methods provides a detailed overview of all the important concepts tradi
Essentials of Research Methods in Psychology by Jeannne S. Zechmeister, Eugene B. Zechmeister, and John J. Shaughnessy is designed to teach students the process
Essentials of Research Methods is a concise and accessible introduction to research methods in the social sciences. Written by an expert of research methods tea
Managers increasingly must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Busi