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Don't fly blind. See how the power of experiments works for you. When it comes to improving customer experiences, trying out new business models, or developing

This is one of the few titles that brings together studies that adopt laboratory based experimental economics methods to study an array of business and policy i

This book presents a new, multidisciplinary perspective on and paradigm for integrative experimental design research. It addresses various perspectives on metho

The present book project on Research Design, which is planned in English, is intended to create an innovative textbook that can be used at university undergradu

We shall examine the validity of 16 experimental designs against 12 common threats to valid inference. By experiment we refer to that portion of research in whi