IIMA - Strategies For Growth
Author | : Atanu Ghosh |
Publisher | : Random House India |
Total Pages | : 154 |
Release | : 2016-10-25 |
ISBN-10 | : 9788184001686 |
ISBN-13 | : 8184001681 |
Rating | : 4/5 (86 Downloads) |
Download or read book IIMA - Strategies For Growth written by Atanu Ghosh and published by Random House India. This book was released on 2016-10-25 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every organization—small or large, managed professionally or by a family—wants to grow. Strategies for Growth explores the different expansion strategies companies adopt, and the management and marketing challenges they face along the way. Amply illustrated with business experiences from the Indian context—such as Bharti Airtel, Amul, GE, Infosys, Compaq and HP—this book tells you all you need to know to make the best decision for your company.