Individual Differences in Sensory and Consumer Science
Author | : Tormod Næs |
Publisher | : Woodhead Publishing |
Total Pages | : 262 |
Release | : 2018-02-21 |
ISBN-10 | : 9780081011140 |
ISBN-13 | : 0081011148 |
Rating | : 4/5 (40 Downloads) |
Download or read book Individual Differences in Sensory and Consumer Science written by Tormod Næs and published by Woodhead Publishing. This book was released on 2018-02-21 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Individual Differences in Sensory and Consumer Science: Experimentation, Analysis and Interpretation presents easily readable, state-of-the-art coverage on how to plan and execute experiments that give rise to individual differences, also providing the framework for successful analysis and interpretation of results. The book highlights the different methodologies that can be applied and how to select the correct methodology based on the type of study you are performing, be it product research and development, quality control or consumer acceptance studies. Written by an experienced team of statisticians and sensory and consumer scientists, the book provides both academics and industry professionals with the first complete overview of a topic of ever-increasing importance. - Identifies how to plan and execute experiments in sensory and consumer science - Analyzes and interprets individual variances in sensory and consumer research - Differentiates best practices for examining product development, quality control and consumer acceptance