Download or read book INDUSTRY THOUGHT LEADER: How to Go from Invisible to Influential (and Profitable) with a Podcast written by Annemarie Cross and published by Lulu.com. This book was released on 2019-02-23 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: Heard that podcasting is a great way to get your message out? Yes, it is! However, if you?re looking for a quick and easy way to get your podcast up and running ? this book is not for you. There are plenty of free resources online to help you. In fact, I?ve purposely NOT spent too much time focusing on technology. Because as an aspiring Industry Thought Leader, there are more important things you need to clarify FIRST, before you concern yourself with technology. These things are covered in detail in this book, which include: Six podcasting myths, which are irrelevant, untrue and misleading, and you should ignore as an aspiring Industry Thought Leader. Five ways to monetize your Thought Leader message with a podcast. How to define and position your Thought Leader message, and more. This book is for you, if you?re interested in building your reputation as an authority in your field, so you can begin to generate leads, enquiries, and paying clients from your very first episode.