Convergence has gained an enormous amount of attention in media studies within the last several years. It is used to describe the merging of formerly distinct f
This volume offers a timely examination of technology's impact on media companies and the results of convergence among media industries, considering the effects
The Media Convergence Handbook sheds new light on the complexity of media convergence and the related business challenges. Approaching the topic from a manageri
From newsrooms to sales departments to Internet sites and converged “information platforms,” the business of information has changed and continues to change