Amvik eBook Solutions

Welcome to the world of media - the $300 billion business end of the ad business. Learn how it works from some of media's top professors and professionals. This

Media Messages and Public Health addresses the full range of methodological and conceptual issues involved in content analysis research, specifically focused on

A revealing and gripping investigation into how social media platforms police what we post online—and the large societal impact of these decisions Most users

This book is about marketing models and the process of model building. Our primary focus is on models that can be used by managers to support marketing decision