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Communicating a message effectively needs precision—be it verbal or non-verbal. At the professional front, the accuracy of the message to be shared becomes al
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Business Communication
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The ability to communicate effectively is critical for student success in today's business environment. The new edition of this "back to the basics" text was sp
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This is a wide-ranging, up-to-date introduction to modern business communication, which integrates communication theory and practice and challenges many orthodo