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The practice and study of public relations has grown significantly within Europe over the past decade, yet as a discipline, it remains a relatively unexplored f

The practice and study of public relations has grown significantly within Europe over the past decade, yet as a discipline, it remains a relatively unexplored f

This volume presents a global view of the current themes in public relations research. It contains comparative studies of public relations practice in different

This volume is a major contribution to the trans-national debate on public relations research and communication management. It presents dominant concepts and fi

Annotation This book examines public relations from a variety of different perspectives: a management perspective, a rhetoric theory perspective, a practitioner