This book covers all elements of parties and the electoral process, including local, state, and national party organizations; American party history and party s
This volume focuses on the 2016 Presidential campaign from a communication perspective, with each chapter considering a specific area of political campaign comm
Now in its sixth edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication choices candidates and
Never losing sight of the historical foundations of the office of President of the United States, the authors maintain a delicate balance as they examine the pr