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The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice - from public

Cases in Public Relations Strategy draws on original, real-world case studies to provide students with a strategic approach to meeting the needs of a client bef

This unique collection of contemporary international public relations (PR) case studies gives the reader in-depth insight into effective PR practice in a range

Developed for advanced students in public relations, Cases in Public Relations Management uses recent cases in public relations that had outcomes varying from e