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Resistance and Persuasion
Language: en
Pages: 350
Authors: Eric S. Knowles
Categories: Psychology
Type: BOOK - Published: 2004-02-26 - Publisher: Psychology Press

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Resistance and Persuasion is the first book to analyze the nature of resistance and demonstrate how it can be reduced, overcome, or used to promote persuasion.
Resistance is Useless
Language: en
Pages: 292
Authors: Geoffrey Burch
Categories: Business & Economics
Type: BOOK - Published: 2011-06-15 - Publisher: John Wiley & Sons

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This book will show you how anyone can be persuaded to do anything. Geoff Burch has written a book that will change almost everything you ever believed about bu
Resistance and Persuasion
Language: en
Pages: 383
Authors: Eric S. Knowles
Categories: Psychology
Type: BOOK - Published: 2004-02-26 - Publisher: Psychology Press

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Resistance and Persuasion is the first book to analyze the nature of resistance and demonstrate how it can be reduced, overcome, or used to promote persuasion.
The Science of Social Influence
Language: en
Pages: 496
Authors: Anthony R. Pratkanis
Categories: Psychology
Type: BOOK - Published: 2011-02-25 - Publisher: Psychology Press

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The contributions to this volume capture the thrill of current work on social influence, as well as providing a tutorial on the scientific and technical aspects
Hidden Persuasion
Language: en
Pages: 0
Authors: Marc Andrews
Categories: Design
Type: BOOK - Published: 2019-07-16 - Publisher: BIS Publishers

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Visual messages are omnipresent in our daily life. They are constantly attempting to persuade us to buy, learn and act. Some are more successful than others in