In ""Rumor Psychology: Social and Organizational Approaches"", expert rumor researchers Nicholas DiFonzo and Prashant Bordia investigate how rumors start and sp
In ""Rumor Psychology: Social and Organizational Approaches"", expert rumor researchers Nicholas DiFonzo and Prashant Bordia investigate how rumors start and sp
Psychologist DiFonzo has studied hearsay for more than 15 years, and in this book he argues that rumors--and the tendency to believe them without question--stem