How to persuasively make your point, increase credibility, overcome objections, avoid misunderstandings and minimize arguments in your professional and personal
"This book is a standout! It hones in on the essential skills at the core of all business relationships. It's a book you'll turn to again & again."--Sandra J. H
Points are good because they stick into things. This book helps you find yours. Every brand needs a point, a sharp definition of its purpose that will stick in
Whether you want to improve your impact in speeches, staff meetings, pitches, emails, PowerPoint presentations, or any other communication setting, this book pr