Amvik eBook Solutions

Interest in Japanese popular culture is high among students at all levels, driving enrollment in Japanese Studies programs. However, there has been little refle

Japanese Popular Culture and Globalization is the only concise overview of Japan's phenomenal impact on world pop culture available in English. Surveying Japane

Specifically designed for use in a range of undergraduate and graduate courses, while reaching specialists and general readers, this second edition of Introduci

A fascinating illustrated look at various forms of Japanese popular culture: pop song, jazz, enka (a popular ballad genre of music), karaoke, comics, animated c

When this book was originally published it was the first work of its kind to examine the way in which language is used to express the ‘myth’ of advertising