Download or read book The BCAP and CAP Code Pack written by Broadcast Committee of Advertising Practice and published by . This book was released on 2010-08-16 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pack containing: "The CAP code: the UK code of non-broadcast advertising, sales promotion and direct marketing" (12th edition, ISBN 9780117064102) and "The BCAP code: the UK code of broadcast advertising" (1st edition, ISBN 97801170564119), which are also available seperately