Download or read book The Idea-a-day Guide to Super Selling and Customer Service written by Tony Allesandra and published by Dartnell Corporation. This book was released on 1992 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do salespeople become successful? According to the author, the only surefire way is to absorb new ideas and information one day at a time. That's the premise behind this sales guide that contains 250 "small" ideas that readers can put to work immediately to make a big improvement in selling and customer service effectiveness. Two basic formats are used for these idea-starters: FYI sections, simple checklists such as key points to remember when making a sales presentation, and forms and grids that guide the rep through such basic tasks as preparing a territory analysis or identifying specific customer service problems. Nearly 100 illustrations, charts, and worksheets are included.