This second edition explores the psychology of risk, examining how individuals think, feel and act. The questions addressed include: why do companies fail to pr
This book aims to help the reader to understand what motivates people to engage in risk taking behavior, such as participating in traffic, sports, financial inv
The psychological dimension of managing risk is of crucial importance, and its study has led to the identification of specific do's and don'ts. Those with an un
"The Handbook of Finance is a comprehensive 3-Volume Set that covers both established and cutting-edge theories and developments in finance and investing. Edite
Adolescence is a time when youth make decisions, both good and bad, that have consequences for the rest of their lives. Some of these decisions put them at risk